Five elements that make up a great homepage
Your homepage is undeniably an important page on your website. While it is not always the page where a user will start their site journey, it is important that your homepage be easy to navigate, have clear calls-to-action, and leave a lasting impression.
Why establishing a governance plan is critical to your website’s success
Your website is ready to launch, you’ve done all the hard work and now it goes live. You’re excited to see users visit your brand-new site and it seems like you’re all done. Or are you? Website governance is critical to the ongoing success of your shiny new website.
Best practices for integrating social media into your website
There is no doubt about the power of social media and adding it to your website doesn’t have to be a challenge. The social media platform you choose to integrate into your site is up to you, but there are some best practices that you will need to consider should you choose to do so.
Harnessing the power of images for your website
Images on your Iowa website are powerful. They can convey a variety of messages and let your target audience see themselves on campus, tell the story of your unit and allow you to convey a message better than you might be able to in writing.
When websites make you dizzy
While video autoplay can be engaging, it is not without risk. Learn how video autoplay can be hurting your users and how to make your Iowa website accessible to all.
Writing content that matters
Creating engaging web content is important, but it doesn't have to be a challenge. We're here to help you learn how to create content that engages your Iowa audience.
Understanding Google Search Console and Sitemaps
Using a data tracking platform is important to the health of your Iowa website. Learn why using Google Search Console is an important tool to have and why to submit your Sitemap.
What are meta descriptions and why should I care?
Meta. It’s a buzzword these days, and it is easy to see why. But what about meta descriptions? What do those mean for my University of Iowa website and why should I care?
How to determine your website main navigation with a card sort
When starting a website redesign, one of the things you want to consider is your main navigation menu. This will help you determine the information architecture of your site and where your site content will live for a user to find.
University Housing and Dining living on campus guidebook
This is a large scale print piece that done annually for University Housing and Dining by the Student Life Communications team. It is a 35 page guidebook that is given to 6,000 students at summer orientation and informs students of everything they need to know about living on campus.