Setting up Google Analytics: A step-by-step guide

Web StrategyWeb ContentGoogle AnalyticsGA4
Written By Megan Yoder

Setting up Google Analytics can seem overwhelming, but it doesn't have to be. We've made it easy with a step-by-step guide. Please note: an updated version of this article has now been published. The original version I wrote in August 2024 is available below.

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Megan Yoder
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